
A brief history:
1923 | Karl Rau, skilled chaser and goldsmith is founding a small business in the Schillerstraße behind the Geislinger "beer hall". His dream: to make a living of handicraft everyday objects and trinkets in the difficult times of worldwide economic crisis. The handicraft business is rapidly evolving into a small company.
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1936 | The production of bronze windows is started | |
1949 | For the first time complete metalwork is carried out. In the beginning of the 50s the company already employs 25 labourers and employees.
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1957 | Production of Luxaflex Venetian blinds is started | |
1964 | Distribution of the first roller shutters | |
1967 | The first awnings are launched on the market under the name "arabella" | |
1980 | After almost 40 years, the window production is changed from aluminium to plastic; the product range is extended. | |
1988 | RAU by moving into the "Schießwiesen", arabella returns to the place where the small handicraft business was founded in 1923 - behind the "beer hall" in the Schillerstraße. | |
2004 | The three German RAU arabella locations in Geislingen, Werne and Heidelberg become part of the HELLA group, one of the largest Austrian manufacturers of awnings, roller shutters, Venetian blinds, conservatory blinds, facade awnings and interior blinds. The group is currently employing 1050 employees.
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2005 |
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2006 | Launch of the the easy-to-install conservatory blind „Tenda" and „Tenda Plus" | |
2007 | The conservatory blind „Tenda" and the facade awnings receive new glamour in the design of the awning line V!VA with a uniform box shape for a harmonious facade design
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2008 |
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2010 | arabelle has weathered the "crisis year 2009". Thanks to numerous product innovations we could increase our market share. Customer proximity, innovative products in all product categories and the expertise for individualised special solutions make us a top name supplier in this industry.
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Innovation has never been an alien concept for the company. We were one of the first companies to develop window profiles made of non-ferrous metals in the 30s. This diligence, this effort to find new applications and better solutions is preserved in the company to this day.
Since the early 60s the company has employed experts for the development & construction, who promote the development of new products. This innovative strength enabled the company to change from a small metal-working handicraft business into one of the leading manufacturers of sun and weather protection products.
