1959

• Start with a workforce of 2 Products: Venetian blinds of various designs

1960

• Start of building a distribution network

1965

• Own distribution in Northern Tyrol, Carinthia and Salzburg

• Construction start of plant 1

1968

• Extensions of plant 1

• Expansion of production to shutters and folding doors

1975

• Construction start of plant 2 – 2,500 m²

• Product range expanded to: Awnings

1976

• Completion of Plant 2 – opening in October

• Production of roller shutters for after-installation

1980

• New branches or agencies in:
  Graz, Vienna, Feldbach, Judenburg, St. Pölten and Innsbruck.

• Changeover to EDP and beginning of export

1984

• 25 years HELLA sun and weather protection systems

• Development of the INTEGRAL roller shutter, the first fully enclosed roller shutter system

• Planning of own power plant

1985

• Further expansion of branch network to a total of 13 HELLA specialist shops in Austria;

• Start of power plant construction

1986

• Start-up of power plant with an annual output of 12 million kWh.

• 2 state-sponsored design awards;

• Turnover exceeds 100 million

1989

• Specialist shop opens in Salzburg;

• Sales of the exhibition and shop system "TRAPEZ";

• Introduction of new products: Designer awning "ELEGANZA", "Security shutters "Top safe", Plastering cover systems

1990

• Construction start of plant 3 with a production area of 4500 m².

• Installations of Hella BRD in Munich with the market introduction of the HELLA exhibition and shop system “TRAPEZ”

1991

• Restructuring of the partnership into a limited liability sales and production company.
• Commissioning of the new manufacturing plant in June;
• Expansion into new export markets overseas and Eastern Europe.

1992

• Opening of a specialist shop in Saalfelden
• Start of exports to the USA, founding HELLA USA

1993

• Market introduction of the prefabricated lintel element "HELLAtrav"

1997

• Opening of the HELLA specialist store in Linz-Traun

1998

• ISO 9001 – certificate of the quality management system for development, production, sales and service

2000

• Development and introduction of the daylight roller shutter

• Entering the markets in Slovenia, Croatia an Hungary

2001

• Extension of the plant in Abfaltersbach: extension of the production hall for 4.000 m²

2003

• HELLA proceeds with its internationalisation - new sales company in Prague

2004

• New sales companies in Steinhausen (Switzerland) and Bratislava (Slovakia)
• Development and introduction of the new product range outdoor blinds
• Development and introduction of the new product line awnings (awnings made completely from aluminium)
• Taking over of Rau Arabella with two production sites, Geislingen and Werne, and approx. 1300 specialist shops throughout Germany
  

2005

• Taking over of KRÜLLAND as professional service partner for the project management of national and international tender businesses

2007

• Taking over of SKS and expansion of the distribution network in South- and East Europe